creative and media

Working for large national retailers External and internal communications have been a key focus for Simon throughout his career. Having spent his early years nominating product and briefing press ads he subsequently given a more generic responsibilities with accountability for the promotional tone of the creative, a responsibility which also extended through to TV, Radio and in-store POS. He also managed the short term media planning, ensuring consistency with rapidly changing short term business goals.

presentations

Simon has a natural talent for communicating complex information in clear and compelling manor. Part of his key responsibilities within MFI was to champion the marketing plan througout the business. This was done at all levels by from attending regional store manager meetings, weekly briefings of area management, presenting at the annual sales conference and attending board level meetings. He was also responsible for briefing all head office staff on weekly trading performance.

Live TV

His presentation skills have also been utilised by AeroBed where he has conducted product launches for national retailers and also represented AeroBed on live TV on the home shopping channel QVC over 30 times over a 4 year period.